IGTV content has been tailored towards longer video consumption on Instagram, where initial movement can have a heavy impact on reach. The number of views, likes, and plays can be used as measures of relevance and traction to the users and the distribution systems on the platform.In the case of creators and brands that produce long-form video content, establishing this traction is slow organic growth, particularly when the audience is not already established.Consequently, numerous users will vis...